Offer by invitation only
** Only accepting 20 members this round.
** Only accepting 1 new member for this month.
** Only accepting 20 members this round.
Most coaching businesses will fail.
Most coaching businesses will fail.
Which breaks my heart because there are a LOT of amazing coaches out there, who deserve to succeed (quite frankly the world would be a better place if they DID).
But being a great coach
is not the same thing as running a great
coaching business.
But being a great coach
is not the same thing as running a great coaching business.
And unfortunately you’ve got a personal development world that's really heavy on...
...not so much how on...
But being a great coach is not the same thing as running a great coaching business.
And unfortunately you’ve got a personal development world that's really heavy on...
...not so much how on...
That problem creates an environment where it's too easy to fail.
Kelsey, I bow to you and your coaching to our B-Schoolers. You're a GENIUS angel.
- You’re passionate about improving your life AND improving the life of others
And you’ve heard (or you already know) that coaching is one of the most lucrative & heart-centered industries alive right now.
You know you’re a great coach, but you need to take your business more seriously.
Because one more indecisive minute of dabbling might send you over the “shit or get off the pot” edge.
Maybe you heard about me from Marie Forleo or Kelly Leveque or Cathy Heller (my clients & friends)
And you want to know how we went from our 1:1 business to group coaching & passive digital products
- Maybe you already know you want to work together (you’ve been on the waitlist forever)
& you’re ready to become a high-level, taken-seriously, love-my-freaking-job & gets-clients-life-changing-results kinda coach (who, yes, makes more than their 6-figure corporate salary, all while still being your kids #1 fan at every single game).
So why hasn’t that happened yet?
Does this sound familiar?
You feel alone… no one else in your circle is having the high-level business convos you want to be having.
You don’t know which strategy to focus on… you’re willing to put in the work, but where should you focus (webinars, referrals, paid ads)?
You’re afraid… not just to fail, but to look dumb trying.
You don’t want to give up your life… if giving up your time with family means a successful business, then it isn’t worth it (#agree).
You’re not 100% confident… in your business plan or in the sustainability of the coaching industry (it’s a legit concern).
You’re an introvert… and just the idea of putting yourself out there leaves your feeling envious and exhausted.
You gave it shot & failed (hard)… it’s way tougher to get CONSISTENT clients than anyone tells you.
You can’t explain what you do confidently… because let’s be honest, you’ve re-written that 60-second elevator pitch 97 times.
You despise the idea of selling yourself… it’s a fine line between used car sales guy & a booked coaching business.
You’re not 100% certain you can actually make enough money & charge what people claim you can.
You can’t commit to a coach… you can only justify spending money on something you KNOW will have a strong return on investment (your dad would be proud).
Or maybe you conquered all those hurdles already (go you!)... but now hurdles ROUND 2 is coming at you strong…
You’ve dabbled in lots of coaching strategies… but none feel right (do I focus on referrals, funnels, sales pages, webinars? I don’t know!)
You won’t have the actual time needed… between kids, life, and everything in between... there are not enough hours in the day to actually be successful.
You know you’re meant to be more visible… but there just never seems to be time to figure it out and get the momentum you need to see to enjoy it.
Finding consistent clients is hard… sure you’re first few were easy to get, but how do you get a steady stream of people who love you (and you love)?
You’re worried about losing money… or that you’ll put all your eggs in one strategy basket only to be unsuccessful (again) and finally have to walk away.
You have shiny object syndrome… and are spinning your wheels on every social media, funnel, copywriting, Instagram, Pinterest course out there (we listen, we don’t judge).
You can’t afford to hire a business coach… at least no the one you really want to.
You hired a business coach and got burned… quite frankly were a waste of money and only covered the basics + cheerleading.
Or maybe you feel 100% confidence in your coaching ability, but 0% confidence in your business abilities.
"For those of you guys who don't know, Kelsey literally changed my entire business."
"For those of you guys who don't know, Kelsey literally changed my entire business."
You’ve probably heard that coaching is the wild wild west of industries...
and it’s TRUE.
That’s because ANYONE can call themselves a coach… ANYONE,
even your Uncle Lou… official turkey tasting coach.
Which makes for a great low barrier to entry,
but also waters down the quality of the coaches out there.
And at the end of the day, puts you behind the eight ball of being taken seriously.
You’ve probably heard that coaching is the wild wild west of industries... and it’s TRUE.
That’s because ANYONE can call themselves a coach… ANYONE, even your Uncle Lou… official turkey tasting coach.
Which makes for a great low barrier to entry,
but also waters down the quality of the coaches out there.
And at the end of the day, puts you behind the eight ball of being taken seriously.
Here’s the truth… it takes more than “a coaching personality” to be successful.
Listen, I love myself a good Oprah or Richard Branson quote as much as the next person, but I believe we need a little more than that to get us moving.
We need a toolbox full of actionable ways to create the life (and business) we want.
But make sure you’re shopping for that toolbox at the right store.
Because right now you can find A LOT of Coaching Programs in the professional corporate space (blue, white, and stale as an open box of oreos).
And on the flip side there are a lot of Coaching Programs in the woo-woo space (silent retreats & flowy floral dresses abound).
But where are all my “corporate background, one woo” folks?
A few things you should know…
I used to be the Advertising Director for Nintendo, Elizabeth Ardern & Go Pro, before I found my way into this wild wild west of coaching (one woo, not two;) ).
I’ve always wanted my feet in both worlds…
I’m a traditionalist & a feminist… I like to steam out my husbands shirts and have my own money.
I’m an introvert who has an opinion… I’m very passionate, but I prefer to chat in my PJ’s over coffee with 1-2 humans.
I’m a coach who loves her job & also makes a lot of money doing it… because I want to teach my daughters that, yes… you can do both.
In order for me to run a successful business (that I love)
I focus on 3 Key Pillars:
I want to be transparent about one of the main things that turned my coaching business from slow, DIY, not taken seriously to >> working with some of the leading experts, fortune 500 companies, making way more than I did in my 9-5, all while still snuggling my kids every day.
It was a Mastermind
(with women I love like family now)
- Was it because I spent some serious money, put some skin in the game and finally started taking myself seriously? Maybe.
- Was it because I met other people who were equally, if not more, talented that took me under their wing, collaborated with me, and instantly pushed me to be better? Maybe.
-
Was it because I had direct 1:1 feedback from someone who could look at my ideas… my roadblocks… my dreams and say “okay, step 1, lets try this”? Maybe.
-
Was it because I had direct 1:1 feedback from someone who could look at my ideas… my roadblocks… my dreams and say “okay, step 1, lets try this”? Maybe.
-
Or was it simply because I decided I was worth it, and that this business & life I wanted to create was worth going for… 100%?
Speaking of genuine honesty…
I want to be transparent about one of the main things that turned my coaching business from slow, DIY, not taken seriously to >> working with some of the leading experts, fortune 500 companies, making way more than I did in my 9-5, all while still snuggling my kids every day.
It was a Mastermind
(with women I love like family now)
Was it because I spent some serious money, put some skin in the game and finally started taking myself seriously? Maybe.
Was it because I met other people who were equally, if not more, talented that took me under their wing, collaborated with me, and instantly pushed me to be better? Maybe.
Was it because I had direct 1:1 feedback from someone who could look at my ideas… my roadblocks… my dreams and say “okay, step 1, let's try this”? Maybe.
Or was it simply because I decided I was worth it, and that this business & life I wanted to create was worth going for… 100%?
And I’m here to tell you that I can get you to that place in record time, if only you’re willing to take the jump…
A program & coaching experience to help you create a profitable coaching business that you love.
This mastermind gives you the tools & systems to grow your own coaching business and create consistent income.
** Only accepting 20 members this round.
KIND
WORDS
Within 6 months of joining The Coaches Mastermind I’d earned back the investment - four times over. Working with Kelsey will change your business and your life.
Working with Kelsey is … well, magical. She has this amazing combination of being grounded and full of love and empathy at the same time. It’s a pretty unique combo, and it makes for extraordinary results in your coaching practice. If you’re on the fence, it’s time to get off it. You have nothing to lose.
SARAH W
"I've gotten more inquiries in the last 30 days than ever before, and I've been invited to offer keynote speeches at two events."
Working with Kelsey has helped me utterly transform my coaching business. I was trying to eke out a living as a generalist life coach, but I felt like my work was scattershot and chaotic.
After a well-designed process of experimentation, using Kelsey's models, I recognized that my strength is in creative coaching. Kelsey leaned on me to keep finding a way to marry my expertise in performance and public speaking to my passion for coaching. The process of experimentation and review, using data points to refine my marketing approach, has been a total game-changer for me -- and "Nerding out" with Kelsey's spreadsheets was the KEY to transforming my business.
BREE
After working with Kelsey, I secured my first paying client after ONE discovery call. My client list has grown since, & it's all because she helped me find my voice and get really clear on who I am serving.
She simplifies what feels complicated and gives the BEST tools to help you move your business forward. Thanks to her guidance and the materials she provides that walk you through the entire process, it couldn't have been easier.
Not only is Kelsey knowledgeable about growing an online business, but she has a HUGE heart, placing the greatest emphasis on bringing value to those you serve. She is in it for all the right reasons, and her positivity is infectious. Working with Kelsey has changed my life in ways I couldn't have imagined. I don't know where I would be without Kelsey! She has taught me so much about growing and running a profitable online business, but doing so with humility and grace!! She is the real deal!
ALBIONA R
If you’re accepted into The Coaches Mastermind...
here’s what you get:
Kelsey's Step-By-Step Blueprint for...
>> A high-converting coaching offer
>> A beautiful, smart web page to sell it
>> 45 pieces of content to promote it
>> A clear funnel to attract new clients
>> A follow-up testimonial system to increase sales & build credibility
Value: $15,000
*Only available to members of The Coaches Mastermind
1:1 Private Coaching Call With Kelsey
You + Me, privately hashing out the details of your coaching structure & business. This is the most valuable asset I have so I’m reserving it for this group & it’s the only way to get 1:1 access to me right now under 25K.
Note: This may not always be available, but it is currently included.
Value: $5,000
3-Months of Weekly Hot-Seat Coaching Calls with Kelsey
These are weekly calls where you’ll get to listen to your fellow coaches get walked through their strategy, pricing, call structure, client funnels... and you’ll get to jump in and be coached as well. You’ll have the opportunity, every single week to listen, dive deeper, move through some of your trickiest hurdles you meet on a daily basis.
Value: $12,000
*Only available to members of The Coaches Mastermind
4 Material Audits
& Feedback
directly from Kelsey
This is to review your site, packages, pricing, emails etc… you name it. The goal is to leave you personalized, detailed videos & feedback on everything I would suggest. Not going to lie, my own coach did this for me & it 10x my ability to move forward with that kind of high-touch feedback.
Value: $10,000
*Only available to members of The Coaches Mastermind
Private Voxer Group
lead by Kelsey w/ weekly personal messages
Every day I chat with my team (and my own personal coach) through voice messages. “What should my headlines be? Is this pricing right? Why am I so insecure about this?” Daily access & advice… I’m hesitant to put a value on this because dear Lord… this is invaluable.
Value: $5,000
*Only available to members of The Coaches Mastermind
Invitation to Align & Dine
(in San Diego, hugs & drinks in person☺️)
You get a seat at one of my most requested events of the year, a deeply intimate brunch (held in person, at one of my favorite local places here in San Diego - yay!) where we can connect & talk about everything from business ideas & productivity hacks to summer adventures & bucket list items.
Value: Can you put a price on
in-person connection?
Ticket to
The Coaches Retreat
(full-day virtual business workshop)
You get a ticket to one of my favorite days of the year where we deep dive into Annual and Quarterly planning & I share the behind-the-scenes of how (and what) I’m planning for the upcoming year. I share my entire calendar & the process of how I make big steps forward - my clients say this is one of their favorite (most productive) days of the year.
Value: $5,000
Coaches Vault
+ my personal templates, email files,
scripts, contracts, and systems
What are the best emails to send? How do you get people to find you & sell them (without social media)? What’s your coaching referrals system? How do I go from 1:1 to group to workshops? You’ll get ALL of my templates, emails, models to make your coaching business & structure significantly easier.
Value: $5,000
*Only available to members of The Coaches Mastermind
Tech Coach Support
Led by Kelsey’s personal tech coach (so you can focus on your business more & your website less)
Here’s the thing about tech… even though you can do it, should you be doing it??? No! I want you to focus on your coaching business, not your domains. That’s why we’ve got a dedicated tech coach who's coming for a workshop just for you. P.S. She’s my business's main tech gal too, and I love her.:)
Value: $5,000
Life Coach Support
Led by a cognitive psychology & creativity expert (let’s be honest… building a business is hard AF)
The key to building a business that’s less hustle, more joy… and doesn’t make you feel like an imposter every day is management of the mind. It’s understanding your triggers, fears, & zone of genius. We’ve got an outstanding life coach that'll do just that in a workshop to help you find your zone.
Value: $5,000
Guest Expert Trainings
from different types of Coaches (business, wellness, etc)
I’m so blessed with a group of friends in this circle of crazy entrepreneurs & they are always down to come in and share their wisdom. What would it be like to have access to some of the most renowned coaches to hear how you get momentum in the {health, executive, business, etc} coaching world? These guys will tell you.
Value: $5,000
Facilitation & Introduction to your peer-led “Mini-mind”
If you’d like, you’ll be invited to join a small curated group of other coaches you can work with for accountability, support, cross-collaboration and more. We’ve seen business besties & business revenue grow exponentially just from these mini-mind connections & we’re so happy to help foster them to succeed.
Value: $5,000
Private FB Group
(where the magic happens)
This is where the good stuff goes down. I don’t know if I can even take credit for it because we tend to attract a certain type of human who is a go-getter, while being heart centered, and 100% genuine. It’s nuts… this group needs a “mastermind of their own”. It’s a way to connect, ask questions, and go deeper on all things coaching & life.
Value: $5,000
Kelsey's Step-By-Step Blueprint for...
>> A high-converting coaching offer
>> A beautiful, smart web page to sell it
>> 45 pieces of content to promote it
>> A clear funnel to attract new clients
>> A follow-up testimonial system to increase sales & build credibility
Value: $15,000
1:1 Private Coaching Call With Kelsey
You + Me, privately hashing out the details of your coaching structure & business. This is the most valuable asset I have so I’m reserving it for this group & it’s the only way to get 1:1 access to me right now under 25K.
Note: This may not always be available, but it is currently included.
Value: $5,000
3-Months of Weekly
Hot-Seat Coaching
Calls with Kelsey
These are weekly calls where you’ll get to listen to your fellow coaches get walked through their strategy, pricing, call structure, client funnels... and you’ll get to jump in and be coached as well. You’ll have the opportunity, every single week to listen, dive deeper, move through some of your trickiest hurdles you meet on a daily basis.
Value: $12,000
4 Material Audits & Feedback directly
from Kelsey
This is to review your site, packages, pricing, emails etc… you name it. The goal is to leave you personalized, detailed videos & feedback on everything I would suggest. Not going to lie, my own coach did this for me & it 10x my ability to move forward with that kind of high-touch feedback.
Value: $10,000
Private Voxer Group lead by Kelsey w/ weekly personal messages
Every day I chat with my team (and my own personal coach) through voice messages. “What should my headlines be? Is this pricing right? Why am I so insecure about this?” Daily access & advice… I’m hesitant to put a value on this because dear Lord… this is invaluable.
Value: $5,000
Invitation to Align & Dine
(in San Diego, hugs &
drinks in person)
You get a seat at one of my most requested events of the year, a deeply intimate brunch (held in person, at one of my favorite local places here in San Diego - yay!) where we can connect & talk about everything from business ideas & productivity hacks to summer adventures & bucket list items.
Value: Can you put a price
on in-person connection?
Ticket to
The Coaches Retreat
(full-day virtual business workshop)
You get a ticket to one of my favorite days of the year where we deep dive into Annual and Quarterly planning & I share the behind-the-scenes of how (and what) I’m planning for the upcoming year. I share my entire calendar & the process of how I make big steps forward - my clients say this is one of their favorite (most productive) days of the year.
Value: $5,000
Coaches Vault:
My personal templates, email files, scripts, contracts, systems
What are the best emails to send? How do you get people to find you & sell them (without social media)? What’s your coaching referrals system? How do I go from 1:1 to group to workshops? You’ll get ALL of my templates, emails, models to make your coaching business & structure significantly easier.
Value: $5,000
*Only available to members of
The Coaches Mastermind
Tech Coach Support
led by Kelsey’s personal tech coach
Here’s the thing about tech… even though you can do it, should you be doing it??? No! I want you to focus on your coaching business, not your domains. That’s why we’ve got a dedicated tech coaching workshop to help you through it. P.S. She’s my business's main tech gal too, and I love her.:)
Value: $5,000
Life Coach Support
led by a cognitive psychology & creativity expert (let’s be honest… building a business is hard AF)
The key to building a business that’s less hustle, more joy… and doesn’t make you feel like an imposter every day is management of the mind. It’s understanding your triggers, fears, & zone of genius. We’ve got an outstanding life coaching that does just that coming in for a dedicated workshop just for you.
Value: $5,000
Guest Expert Interviews
from different types of Coaches (business, wellness, etc)
I’m so blessed with a group of friends in this circle of crazy entrepreneurs & they are always down to come in and share their wisdom. What would it be like to have access to some of the most renowned coaches to hear how you get momentum in the {health, executive, business, etc} coaching world? These guys will tell you.
Value: $5,000
Facilitation & Introduction to your new peer-led “Mini-mind”
If you’d like, you’ll be invited to join a small curated group of other coaches you can work with for accountability, support, cross-collaboration and more. We’ve seen business besties & business revenue grow exponentially just from these mini-mind connections & we’re so happy to help foster them to succeed.
Value: $5,000
Private FB Group
(where the magic happens)
This is where the good stuff goes down. I don’t know if I can even take credit for it because we tend to attract a certain type of human who is a go-getter, while being heart centered, and 100% genuine. It’s nuts… this group needs a “mastermind of their own”. It’s a way to connect, ask questions, and go deeper on all things coaching & life.
Value: $5,000
Let’s nerd out on this
awesome syllabus together…
ModULE 01:
The Sellable Offer
We’ll work on…
- Crafting an offer you love (that will convert) that you can put out in the world immediately
- Recognizing the #1 thing you can offer people that no one else can (Strengths + Skills + Story)
- Have a go-to formula that you can ALWAYS turn to when you want to test or create a new offer
* BONUS: The Secret to
Introverted Selling
(Discover the secret to selling less & serving more without having to show up every single day in an extroverted way)
MODULE 02:
Copy & Webpages
We’ll work on…
- Getting clear on your #’s (aka: how you’re going to make money + what you needed to spend)
- Retrain your brain to pinpoint the exact places you should spend your time for the highest ROI
- Creating a purposeful profit plan that’ll drive your business for the next 12 months
* BONUS: Financial Planning for a Minimalist Business
(Learn the secrets to profit planning in a minimalist way… focused effort means less time, more income)
MODULE 03:
New Client Funnels
We’ll work on…
- Learning how to write brilliant headlines & email subjects that get people’s attention
- Mining for your most impactful personal stories that help turn people from “interested to sold"
- Discover the secret to taking big generic, lofty language and making it fun, specific, and share-worthy
* BONUS: Sales Copy Formula Bank
(Learn copy tips & tricks from some of the highest converting & most enjoyable sales pages to read)
MODULE 04:
Marketing Content
We’ll work on…
- Deciding whether you need a website or not (and if you do, how to make it simple & beautiful
- Learning design tips that help a viewer feel excited and driven to book a discovery call
- The simple webpage secrets that no one talks about, but the most successful entrepreneurs use
* BONUS: Sales Page Template
(Don’t reinvent the wheel. Use a proven sales page template that covers the exact amount of info you need to get new clients in the door)
MODULE 05:
Testimonials
& Validation
We’ll work on…
- Determine the exact places you should and should NOT be when it comes to spreading the message about your offer
- Understand the exact about of hours and money you want to devote to marketing your offer
- Create a plan that feels exciting & stretches you, but keeps you 100% out of overwhelm
* BONUS: Content Schedule & Plan
(Plug & play options that feel authentic & exciting (most that I have personally used before) to get as many beautiful eyeballs on your sales page as possible)
MODULE 06:
Launching &
Conversion Data
We’ll work on…
- Putting your beautiful, sales-worthy offer out into the world!!
- Tracking the benchmarks & understanding (before you even launch) what your most likely #’s will be
- Feeling confident you know exactly what to do for 3-week pre-launch & launch period
* BONUS:Launch & Pre-Launch Checklist
(Everything you need to cover in order to have the most successful launch… note: it’s not how much you do, it’s WHAT you do)
together we will
Create & define your own coachiNg model
(so you know exactly how to combine your expertise, past experience, & current skills)
Build a coaching system that replaces your 9-5 income
(so can increase your monthly income & have more consistency with your numbers)
Find your next client & build a consistent referral system
(so you don’t have to wonder where your next paycheck is coming from)
Clarify your pricing & packages
(so you talk about your rates
with ease)
Create confident messaging around being a coach
(no more fumbling through the question… “so what do you do?”)
Grow your
brand online
(so you’re confident in what people see when they google you)
Create & define your own coachiNg model
(so you know exactly how to combine your expertise, past experience, & current skills)
Find your next client & build a consistent referral system
(so can increase your monthly income & have more consistency with your numbers)
Create confident messaging around being a coach
(no more fumbling through the question…
“so what do you do?”)
Build a coaching system that replaces your 9-5 income
(so you don’t have to wonder where your
next paycheck is coming from)
Clarify your pricing & packages
(so you talk about your rates
with ease)
Grow your
brand online
(so you’re confident in what people see
when they google you)
After joining The Coaches Mastermind, I launched the coaching and consulting business I had been dreaming about for years AND my business is on track to earn six figures in its first year, while making a positive impact in the world.
Getting 1:1 coaching with Kelsey is like taking an elevator to the top floor (where your beautiful business lives), instead of continuing to trudge up the stairs for months or years. Kelsey was brilliant at asking the questions that got to the heart of what I was trying to figure out, and also giving specific feedback on my offers and website when I asked for it. She shared so much business advice and tools that I felt utterly prepared to start my own business. This program gave me the tools I needed to build my business, find my niche, and become a better coach.
KATE M
KIND
WORDS
Within three months, I launched my first 1:1 coaching course and filled the seats. This generated enough revenue to not only pay for my mastermind fee, but also take a little trip to celebrate the launch of my business.
She was an open book sharing all of her previous experience, fails and wins. When I mean open book, she shared all her spreadsheets, launches, email samples, etc. I think the thing that helped me the most with Kelsey is our 1:1 monthly calls. She was great in helping me get clear on what I really needed to focus on, and also gave honest feedback on thoughts and ideas.
With Kelsey's support, the process was much smoother. She took out the overthinking and procrastination. Working with Kelsey was just what I needed to light the fire under my booty. Kelsey was an amazing coach. She was always direct in a loving way. I appreciated her way of coaching. It was exactly what I needed to move the needle forward.
KELLY B
30-Day Sprint
To Finding Clients
A step-by-step checklist & strategic plan to bring in your first 5 clients during a 30-Day sprint (so you’re not hustling year-round).
KPI+Benchmarks (Track & Plan A Successful Launch)
KPI & Benchmarks
(Track & Plan A Successful Launch)
Learn & calculate key conversion rates you should be shooting for to hit above-average sales conversions on your offer.
Sales Page Audit Workshop “LIVE”
Join us for a live session where Kelsey will review multiple examples of different offer web pages - showing you crucial do’s & don’ts.
Perfect Speaking Topics To Get Your Foot In The Door
Finally have a pitchable speaking topic that allows you to easily get in front of your audience (and possibly even paid extra).
Get Your First PR
Media Mention
Learn how you can join the crew who have media credibility with “Forbes & Huffington Post” logos smattered across their site.
Case Study of
Successful Launch
Go behind the scenes to see how a successful launch is executed, how much time it takes, and steps you can follow to emulate it.
10 Ways To Trouble Shoot A Failed Launch
Get the same spreadsheet Kelsey runs every single launch through to make sure it’s going to be as successful as possible.
WITH KELSEY MURPHY
Turning Big-Hearted Humans Into Exceptional, Professional Coaches
A program designed to fast track your way from “aspiring coach” to “professional coach” by teaching you how to become a master communicator & get your clients results.
Value: $11,000+
(Free Access for The Coaches Mastermind Members)
↓INCLUDING THE COACHES INCUBATOR BONUSES ↓
How To Get My First
Clients Masterclass
I’m going to share my best discovery scripts, plus a system, and templates to use to get your first paying clients… because, honestly, the first few clients are the trickiest, so it helps to have a framework to work with.
How To Set Up A
Coaches Website Training
In this bonus we break down the key elements of a coaching website, plus a little tool & site we use to make our life 10x’s easier with beauty, layout, and conversions. You should be able to get your site up in less than a day!
New Client Onboarding
Trello Board
I’m sharing the exact Trello Board, that you can use & copy, to set up and organize your new clients. This has saved me hours and hours of work to have everything in one place… contracts, welcome packets, client details etc.
How To Collect THE BEST
Testimonials & Feedback
Testimonials are incredible validators to help other clients see how your gifts have helped other in the real world. But getting that testimonial can be tough, so we’re giving you a template to make collecting those “nice words” easy.
How To Get My First Clients Masterclass
I’m going to share my best discovery scripts, plus a system, and templates to use to get your first paying clients… because, honestly, the first few clients are the trickiest, so it helps to have a framework to work with.
How To Set Up A Coaches Website Training
In this bonus we break down the key elements of a coaching website, plus a little tool & site we use to make our life 10x’s easier with beauty, layout, and conversions. You should be able to get your site up in less than a day!
New Client Onboarding Trello Board
I’m sharing the exact Trello Board, that you can use & copy, to set up and organize your new clients. This has saved me hours and hours of work to have everything in one place… contracts, welcome packets, client details etc.
How To Collect THE BEST Testimonials & Feedback
Testimonials are incredible validators to help other clients see how your gifts have helped other in the real world. But getting that testimonial can be tough, so we’re giving you a template to make collecting those “nice words” easy.
** Currently accepting members for Jan 2025 cohort
If you need to get client 1, 2 & 3 in just 30-Days check out this #weeklywin…
If you want to book your first paying workshop check out this #weeklywin…
If you want to sign your 10th paying client check out this #weeklywin…
If you want to hit 10K this month check out this #weeklywin…
Discover How To Launch A Top Ranking Podcast In 30 Days...
...even if you have ZERO audience, toddlers taking up your time, & only a closet to record in.
Podcast To Profit: 30 Days To Launch is the same exact plan I used to take my podcast from NON EXISTENT to a top 20 iTunes rank, 100k+ downloads, and triple my income in 12 months.
Value: $1174
(Free Access for The Coaches Mastermind Members)
↓INCLUDING THE PODCAST TO PROFIT BONUSES ↓
Choose the
Perfect Topic Guide
Is your topic the right one for you based on your goals, skills, and personality? We’re sharing a simple guide that allows you to confirm, so you can move forward with confidence.
Equipment Checklist &
Must-Haves
Every great podcaster who is making money & getting clients for their podcast has specific equipment that they love using (spoiler alert... A LOT of it is free or minimal costs). We're sharing those secrets in this bonus.
Trello Board Organizer
& Planner
We’re giving you the entire 30 Day Plan Trello Board with prefilled weekly checklists & every step already inputted for you. P.S. If you don’t have a project management system to hold you accountable and stay on track, let me introduce you to your new free best friend Trello.
** Currently accepting members for Jan 2025 cohort
A step-by-step blueprint for running a virtual summit that’ll grow your email list, create a pool of warm leads, establish you as an authority, & finally grow your business (in the next 30-days).
Value: $6,250
(Free Access for The Coaches Mastermind Members)
↓WHAT'S INCLUDED IN SUMMIT TO SCALE ↓
WHATS INCLUDED
MODULE 1: Your Virtual Summit Plan, Timeline, & Key Metrics
Value: $500
MODULE 2: Building The Perfect
Guest Lineup
Value: $500
MODULE 3: Monetizing Your Summit
Value: $500
MODULE 4: Tech & Platform Mastery
Value: $500
MODULE 5: The Marketing & Promotion Plan
Value: $500
MODULE 6: The Stand-Out Summit Experience Framework
Value: $500
MODULE 7: Post-Summit &
Repurposing Strategy
Value: $500
templates & bonuses
Summit Launch Timeline & Calendar
Value: $150
BONUS: Virtual Summit Tech Stack Guide
Value: $150
Speaker Outreach Email Scripts & Templates
Value: $150
Content Repurposing Cheat Sheet
Value: $150
Summit Profits Framework
Value: $150
ROI Tracker & Metrics Dashboard
Value: $150
Registration Page Copy Template
Value: $150
Advanced Marketing Blueprint for High Conversion
Value: $150
VIP Sales Page Template
Value: $500
Speaker Agreement Template
Value: $150
Promotional Email Sequence Templates
Value: $250
Speaker Introduction & Prep Guide
Value: $100
Summit Budget Template
Value: $150
Event Day Management Checklist
Value: $50
** Currently accepting members for Jan 2025 cohort
If You’re:
A health, wellness, life coach looking to grow your practice
A business, executive, leadership, corporate coach looking to grow your practice
A 1:1 Consultant looking to grow your practice
Or someone who may not be a coach (or consultant) yet, but has skills they are ready to monetize in the next 3-months
AND YOU...
Already have an “idea” of what kind of coach you want to be (even if it’s only a tiny idea)
Want to learn new coaching strategies & systems to use with clients
Want to grow (or start) your 1:1 or group coaching business
Need to feel more confident in your coaching business & marketing expertise
** Currently accepting members for Jan 2025 cohort
The Coaches Promise
YOU’RE PROTECTED WITH 100% RISK-FREE GUARANTEE
Test drive this program for the first 14-days & enjoy all the love we put into it, but if at any time within the first 2-weeks of purchasing you decide it’s not what you were hoping for, send us an email with your completed coursework & we’ll refund you 100%, zero questions asked.
KIND
WORDS
I went from making nothing literally in a month to thousands after Kelsey pushed me to finally step into my role as the Human Design expert, which I was so afraid to do.
Finally taking that step changed everything for me. Her recognition in my strengths and coaching around finding my specialty/niche changed my entire path for the better! Also - Kelsey was a MASTER at copy. I felt so much more confident in what I was writing on my website or sales page when I had her to lean on for guidance. She not only helped me come up with copy, but also empowered me to find the right words on my own.
ADRIANA
Working with Kelsey in The Coaches Mastermind gave me the confidence to sign clients up for coaching packages, rather than one-off sessions, and double my prices!
Kelsey helped me see where fear was holding me back from taking on more clients and expanding my business. I have grown as much personally as professionally by being in this mastermind. I’m so grateful she has created such a supportive space for growth and learning and such a fantastic group of people to do it with!
SANDY
Do I need to be a certified coach already?
No, BUT you do want to have an idea of what your expertise is, or at least feel confident that you already have some sort expertise & skill (even if you need my help in clarifying exactly what that is). We start our mastermind by defining what kind of coach we want to be, what results we want to get people, and then create a plan to test that out. This would be a great time to use me for live coaching to help you clarify that.
Will you teach me how to build my email list & create an online course?
I do a deep dive bonus where I share how I went from 1:1 and workshops to online courses (which includes sharing my opt-ins & email list strategies). If you already have an email list or are going to grow one quickly, then these strategies will prove helpful immediately. However, if you have no email list, then the best benefit you may get from this mastermind is learning how to message your speciality & grow you 1:1 or group coaching practice for more monthly income (which I believe is a great way to start as a coach so you can gather information from you target audience).
How will you help me make more money & consistent income?
When I first started my coaching practice I focused on getting people results, testimonials, and then sharing that in places my ideal clients were hanging out just WAITING for someone like me to come around. Then I created a system to do this with ease & pitch with ease. I will teach you how to do all of that, so that you can focus on what you do best… coaching your heart out with clients.
So will you also teach me how get my clients results?
I will teach you the foundations of my personal coaching method, yes. That includes how I determined what my specialities were, how I structured my coaching calls, how I explained to people “what I did”, how I clarified the people I could help (and the people I could NOT) & how I went from pro-bono work to paid work.
When does this start & when are the calls?
We kick off the Mastermind Feb 5th 2025 & it runs for 3-months. During that time Kelsey will be available weekly for calls on Wednesdays 1pmPT / 4pmET and weekly for audits of homework & materials on Monday's. It's a whole lottta Kelsey in your life.
NEVER LET WAITING BECOME A HABIT
Life is too short & your impact too needed. If you’re going to go for it… GO. FOR. IT.
Can’t wait to welcome you to the group.
** Only accepting 20 members this round.
For Support Issues or Questions, Please Email Us at support@kelseymurphy.com
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